Berlin-based media and fashion company 032c was founded in 2001. Headed by husband and wife duo Jörg and Maria Koch, 032c began as a fashion magazine known for its distinctive artistic direction and cutting-edge cultural commentary. Since 2015, 032c has launched a streetwear-inspired ready-to-wear collection known for its innovative designs and cult following. The 032c fashion line started with a couple of simple products. But the demand that arose convinced the 032c team to continue integrating their cultural point of view into a full collection, including signature 032c hats, hoodies, denim and outerwear. 032c often collaborates with brands that specialize in products outside of its wheelhouse. Collaborations like the 032c x Adidas and 032c x Birkenstock have resulted in highly coveted casual shoe options in the magazine's restrained, minimalist aesthetic. 032c magazine is known for its coverage of avant-garde design. Readers subscribe to hear about the latest developments from Helmut Lang and Raf Simons. The photographer duo Ines and Windud often collaborate with the magazine. The name 032c comes from the name of the Pantone color swatch for the color red. The 032c team is no stranger to the technical intricacies required to create high-end fashion collections. Co-founder Maria Koch previously worked as a womenswear designer for Jil Sander and consulted for Kanye West's Yeezy fashion line. The 032c research and editorial teams work together. 032c clothing is designed to be worn. The brand's provocative graphics, unexpected details and deep cultural savvy are what bring projects to life.
Since its creation by Jörg Koch in 2000, 032c has grown from a popular culture magazine into a major force in fashion. The Berlin-based brand, led by creative director Maria Koch, borrows elements from contemporary pop music and youth subcultures to create its avant-garde clubwear collections. On-trend slogans and street-ready silhouettes are an extension of the brand's culturally savvy and edgy point of view, while its outerwear offerings combine maximum utility with a minimalist aesthetic. Committed to awakening and activating the imagination, 032c has cemented its status as an influential voice in the world of contemporary ready-to-wear.
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