Renowned American designer Rick Owens founded his influential eponymous brand in 1994. His signature style, which can be described as reductivist gothic aestheticism, has earned him cult status in the fashion world. Owens combines his passion for history and symbolism with a sense of invention and a drive towards the future. He embodies his signature traits, such as unconventional minimalist silhouettes and strict color palettes, in an extensive collection of ready-to-wear clothing, accessories, and homeware—all created and sewn in the small town of Concordia sulla Secchia in Italy. Rick Owens is a continuously distinct voice in the fashion world, offering a style that is at once strong and soft, ancient and futuristic, canonical and modern.